Competition from school choice is real. Fewer students mean fewer dollars for key programs. It’s time to embrace a choice mindset–and level the playing field for your schools.

In this guide, you will learn how districts such as the Fort Wayne Community Schools in Indiana are outpacing the competition by listening and keeping families happy, enrolled and engaged.


You will also learn how to:

  • Listen and show families that you care
  • Provide exceptional customer service
  • Conduct root cause analysis
  • Build a consistent brand
  • Become a school system of ‘first choice’ for students and families

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